American Apparel produce a range of leisure and casual clothing and accessories aimed at a youthful market. Originating in America the brand is now very much established in Europe and the UK with high street shops in major cities nationwide. Style and fashion is very much at the forefront of what American Apparel stands for. Many of the garments are slim fit in design and come in a wide range of unique colours. Manufactured to a high standard using the latest in fabric technology no young persons wardrobe is complete without an item from the American Apparel range.